A conceitualização do futuro do varejo

Agências como Co:Collective, Zemoga, Infusion e Rehab Studio ativam ideias do report do futuro do varejo da PSFK.

Conceptualizing The Future Of IKEA, Starbucks, Sephora & More: Top Creative Agencies Activate Ideas From PSFK’s Future Of Retail Report

Over the past month, we’ve previewed content from our recently released Future of Retail report on PSFK.com. In order to help bring the ideas from this report to life, PSFK Labs challenged creative agencies from around the world to generate strategies for major brands within different retail verticals. Creative innovators from advertising agencies and innovation consultancies have put forth a vision of the future that leverage the trends identified within the report that we hope will inspire your thinking.

See the concepts below:

Screen Shot 2014-12-08 at 10.43.07 AM

The Future of Sephora by Stark Design


The Future of Starbucks by Bulldog Drummond


The Future of CVS by co:collective


The Future of J. Crew by Slalom Consulting


The Future of Selfridges by Your Studio


The Future of  Home Depot by Zemoga


The Future of IKEA by Infusion


The Future of Whole Foods by Rehabstudio

To further support this report, PSFK also reached out and conducted interviews with some of the leading tastemakers in today’s retail space to get their thoughts. Check out the transcripts from those interviews below.

Neil Blumenthal of Warby Parker: Solidifying The Cross Channel Retail Experience

Soraya Darabi and Maxine Bedat of Zady: Pop-Ups Power and Delivery Delights

Bayard Winthrop of American Giant: The Word-of-Mouth Advantage of Quality Products Selling Themselves








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