What It Looks Like When A Non-Model Expertly Spoofs High-Fashion Ads

Former fashion magazine editor Nathalie Croquet wanted to take on a different role in the industry, so she stepped in front of the camera to parody high-fashion ads.

Former fashion magazine editor Nathalie Croquet wanted to take on a different role in the industry, so she stepped in front of the camera to parody high-fashion ads.

Along with photographer Daniel Schweizer, a makeup artist, and a hairdresser, Croquet started her project, called SPOOF, last summer in France.

Along with photographer Daniel Schweizer, a makeup artist, and a hairdresser, Croquet started her project, called SPOOF, last summer in France.

She drew on 30 years of experience in fashion working with more than 200 photographers.

She drew on 30 years of experience in fashion working with more than 200 photographers.

“I don’t really see myself” when looking at the photos, Croquet told BuzzFeed News. “You know, like how you don’t recognize your voice in a telephone message.”

"I don't really see myself" when looking at the photos, Croquet told BuzzFeed News. "You know, like how you don't recognize your voice in a telephone message."

She targeted French designers like Sonia Rykiel, Givenchy, and Paule Ka.

She targeted French designers like Sonia Rykiel, Givenchy, and Paule Ka.

The images are impressively spot-on.

The images are impressively spot-on.

Croquet isn’t trying to communicate one overarching message through her work. Instead, she said she wants each viewer to reach an independent conclusion.

Croquet isn't trying to communicate one overarching message through her work. Instead, she said she wants each viewer to reach an independent conclusion.

“Women, consumption, retouching, cosmetics, aging, beauty, those all come to mind, but truly those issues are up for debate,” she said.

"Women, consumption, retouching, cosmetics, aging, beauty, those all come to mind, but truly those issues are up for debate," she said.

Croquet is now shooting a second round of the copycat images.

Croquet is now shooting a second round of the copycat images.

“I feel people need a more spiritual approach to life, and good fun,” she said. “I’m happy to give them that, even if I’m just making fun of myself.”

"I feel people need a more spiritual approach to life, and good fun," she said. "I'm happy to give them that, even if I'm just making fun of myself."

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s